A company based in Buffalo meatpacking is making a big splash in football, especially in Western New York. Sahlen's packing company recently bought the naming rights for the Rochester Rhinos Stadium, in business for ten years (five years with an option for five years) that are believed to worth about $ 300000 a year.
Was the last of a series of incursions in football by Sahlen 's, which recently became the official hotdog Professional Football League of Women s. Naturally, all the sponsorship of football is buoying the investment by the owner of the company's team WPS's latest expansion, New York Flash Western.
Business owner Joe Sahlen is the owner of the women's team, having done one step up the League pro inexperienced after his club won the title in W-League last season. Sahlen are spending big on sport. He has already signed five times world player of the year Marta to Flash, besides the stadium naming rights and sponsorship of the League. The League deal prompts a patch of Sahlen's logo across all WPS team throughout the season of 2011.
The League hits the family demographic target for our products and the brand that makes an attractive property, said, Sahlen.
Survey says
Despite the growth of Major League Soccer and the wave of enthusiasm around last year's World Cup in South Africa, has been very little change in popularity of soccer in United States since 1985, according to a Harris poll.
Four percent of respondents of the poll said football was his favorite sport. That's above 2% in 2009, but only slightly above 3% which gave football as an answer in 1985, the first year the vote was held. In 1998, the year of World Cup was held in France and the United States advanced to the quarterfinals before losing to Germany, total citing football as your favorite sport also was 4%. Women's football was recorded in the poll only once, in 2004, when it reached 1%. In 1994, when the United States hosted the FIFA World Cup, 3% of respondents polled s footy as your favorite sport.
Men's soccer equalised in seventh in the standings with men's college basketball, behind soccer pro (31%), baseball (17%), soccer (12%), auto racing (7%), men's pro basketball (6%) and hockey (5%) 2010.
In good hands
Allstate became the official insurance partner of Major League Soccer, American football, the United States men's and Women's football selections. The sponsorship also includes a four-year renewal with the Mexican F Federaci n tbol for their friendly matches in the United States.
In addition to the sponsorship renewal of FML, Allstate will receive exclusive category for the next four years, as the official insurance partner of Major League Soccer and the assets of marquee league s, AT&T MLS All-Star Game and MLS Cup.
Allstate's promotional plans includes support for MLS Sue, free trial of league s looking for talents of Latin American football. Allstate also support basic programs as MLS and MLS Futbolito partner.
Coca-Cola and El Tri
The Coca-Cola Company launched Coca-Cola Plaza as part of your sponsorship activation five Mexican football games in the United States. The fan zone special premiered February 9 in Atlanta, in conjunction with El Tri's friendly against Bosnia and Herzegovina in the Georgia Dome. In each game MNT in the United States, Coca-Cola Plaza will be part of Futbol Fiesta, an interactive zone that extends for more than 120 thousand square meters and includes live music, games, celebrity appearances and award giveaways.
Nenhum comentário:
Postar um comentário